IGNOU MBAMM Syllabus: 2026
The IGNOU MBAMM Syllabus for 2026 has been designed to provide a comprehensive understanding of marketing strategies and management principles. As a learner-centric curriculum, it ensures that students staying updated with the latest industry trends can effectively navigate the complexities of the global marketplace. This updated IGNOU MBAMM Syllabus serves as the primary roadmap for students pursuing their Master of Business Administration in Marketing Management.
Last Updated: January 2026
For students enrolling in the 2026 session, understanding the IGNOU MBAMM Syllabus is essential for effective academic planning. The curriculum balances theoretical foundations with practical applications, allowing learners to develop critical decision-making skills. By following the structured path laid out in the IGNOU MBAMM Syllabus, students can systematically progress through their core subjects and specialization electives to achieve their professional goals.
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IGNOU MBAMM Syllabus Highlights
The following table provides a high-level overview of the key administrative and academic components of the IGNOU MBAMM Syllabus for the current academic session.
| Academic Detail | Information |
|---|---|
| Exam System | Semester |
| Total Credits | 116 |
| Category | IGNOU MBAMM |
| Academic Session | 2026 |
IGNOU MBAMM Course Structure
The MBA in Marketing Management is structured over a minimum duration of two years, divided into four distinct semesters. Students begin with foundational core management subjects before transitioning into specialized marketing modules and a capstone project. This progression ensures that learners build a strong general management base before mastering advanced marketing techniques and analytical tools required in modern business environments.
| Academic Year / Semester | Nature of Courses (Core / Elective / Project) | Credits Overview |
|---|---|---|
| First Year (Semester I & II) | Core Management Courses | 56 Credits |
| Second Year (Semester III & IV) | Specialization, Electives, and Project | 60 Credits |
IGNOU MBAMM Syllabus: 2026
Official semester-wise syllabus data is not available for this programme. 1st Year First Semester| Course Code | Course Name | Credits |
|---|---|---|
| MMPC-01 | Management Functions and Organisational Processes | 4 |
| MMPC-02 | Human Resource Management | 4 |
| MMPC-03 | Business Environment | 4 |
| MMPC-04 | Accounting for Managers | 4 |
| MMPC-05 | Quantitative Analysis for Managerial Applications | 4 |
| MMPC-06 | Marketing Management | 4 |
| MMPC-07 | Business Communication | 4 |
| Course Code | Course Name | Credits |
|---|---|---|
| MMPC-08 | Information Systems for Managers | 4 |
| MMPC-09 | Management of Machines and Materials | 4 |
| MMPC-010 | Managerial Economics | 4 |
| MMPC-011 | Social Processes and Behavioural Issues | 4 |
| MMPC-012 | Strategic Management | 4 |
| MMPC-013 | Business Laws | 4 |
| MMPC-014 | Financial Management | 4 |
| Course Code | Course Name | Credits |
|---|---|---|
| MMPC-015 | Research Methodology for Management Decisions | 4 |
| MMPC-016 | International Business Management | 4 |
| MMPF-01 | Working Capital Management | 4 |
| MMPF-02 | Capital Investment and Financing Decisions | 4 |
| MMPF-03 | Management Control Systems | 4 |
| MMPF-06 | Management of Financial Services | 4 |
| SC-05 | Specialisation Course | 4 |
| SC-06 | Specialisation Course | 4 |
| Course Code | Course Name | Credits |
|---|---|---|
| MMPP 01 | Project Course (Equivalent to 2 Courses) | 8 |
| MMPC-018 | Entrepreneurship | 4 |
| MMPC-019 | Total Quality Management | 4 |
| MMPC-020 | Business Ethics and CSR | 4 |
| SC-07 | Specialisation Course | 4 |
| SC-08 | Specialisation Course | 4 |
Total Credits: 116
IGNOU MBAMM Credit System
The IGNOU MBAMM Syllabus operates on a credit-based system where each credit represents approximately 30 hours of learner study time. With a total of 116 credits, the programme requires a significant commitment to self-study, assignments, and practical project work. Understanding the credit weightage of each course in the IGNOU MBAMM Syllabus helps students allocate their time efficiently across different subjects to ensure timely completion of the degree.
🔗 Also Read
The following resources help students explore additional academic references related to the syllabus, including study materials, assignments, and previous year question papers for exam preparation.
Frequently Asked Questions (FAQs)
Q1: What is the official source for the IGNOU MBAMM Syllabus? The official source for the IGNOU MBAMM Syllabus is the IGNOU Common Prospectus and the official university website. Students should always refer to the latest prospectus for the current academic year to verify course codes and credits.
Q2: Is the IGNOU MBAMM Syllabus provided here authentic and latest? Yes, the IGNOU MBAMM Syllabus displayed here is based on the latest available reference data for the 2026 academic session. We ensure the course codes and titles match the official university records for student accuracy.
Q3: How can I use the IGNOU MBAMM Syllabus for exam preparation? To prepare effectively, students should break down the IGNOU MBAMM Syllabus into individual blocks and units. Focus on high-credit courses first and use the syllabus to map out topics that align with the provided study material and previous year question papers.
Q4: Where can I find previous year question papers related to this syllabus? Previous year question papers corresponding to the IGNOU MBAMM Syllabus can be found on the IGNOU official website under the ‘Student Support’ downloads section or through the eGyanKosh digital repository.
Q5: What is the IGNOU syllabus revision policy for MBAMM? The university reserves the right to revise the IGNOU MBAMM Syllabus periodically to reflect current industry standards. Major revisions are usually announced through official notifications and updated in the new cycle of the Common Prospectus.
Legal & Academic Disclaimer
While we strive to provide the most accurate and updated information regarding the IGNOU MBAMM Syllabus, Indira Gandhi National Open University (IGNOU) may revise the course structure, codes, or content at any time. Students are strictly advised to verify all syllabus details from the official IGNOU website or the latest Common Prospectus before registering for courses or appearing for examinations.